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Accommodation Management

Code: LGH2335    Acronym: GALOJ

Subject: 2020/2021 - 1S

Teaching Area: Management

Programmes

Acronym Study plan Curriculum Years ECTS Contact hours Total Hours
LGH Aviso nº 9705/2017 & Ret. nº 682/2018 4 ECTS 39 106

Hours Effectively Taught

LGH3

Theoretical-Practical: 31,00
Seminário: 0,00
Other: 0,00

Teaching - Hours

Theoretical-Practical: 2,00
Seminário: 0,13
Other: 0,46

Aims, Skills and Learning Outcomes

SUMMARY DESCRIPTION OF CURRICULAR UNIT
The lodging area is a key area businesses in the hospitality sector, being the one most closely identified with the specific nature of the business.It thus frame this area in the context of the organization and address their evolution, the specificity and type of services provided.It is intended to sensitize students to the importance of the accommodation area, describing and explaining the organization and framework of sections reception and housekeeping and procedures inherent in the functioning of the presentation and simulation
performed routine operations.Will also be addressed in a cross shape, aspects of hospitality and customer service, embodied in the presentation and simulation techniques of care from the perspective of excellence and quality of service. This unit also aspires to provide the students with management skills in the housing area, regarding management ratios and all activity reports.

OBJECTIVES OF THE CURRICULAR UNIT
1. Understand the relevance of the lodging area to the overall performance of the hotel;
2. Explain the importance of the relationship between hotel departments;
3. To understand the organizational structure of the unit and the reception according to the category, size and location of the hotel;
4. Understand the concepts of hospitality and quality of customer service and identify factors that contribute to the increase of sales;
5. Know how to apply all hotel technical terms in real context;
6. Identify the reception as the largest point of sales of the Hotel and the lodging as the main source of revenue;
7. Identify and describe the importance of Housekeeping;
8. Know the operations performed by Housekeeping and identify the appropriate procedures in each of them;
9. Describe the operations carried out by the direction and reception in order to identify and analyse all management data;
10. Know the management ratios and know how to perform their analysis;
11. Elaborate and analyse all management ratios (ADR, RevPAR, T RevPAR, Goopar) and reports (Night Audit, daily Sales report, market share, overbooking)

COMPETENCES TO BE DEVELOPED
1. Develop organizational charts hotels depending on their size and type;
2. Develop functional descriptive of human resources allocated to the area of accommodation (reception, floors and laundry);
3. Know how to execute and analyse all management ratios and their reports;
4. Calculate all management ratios;
5. Know how to perform all management reports;
6. Make management decisions regarding the data submitted;
7. Enumerate accommodation selling techniques and other hotel services in order to maximize revenues.

Programme

I - Accommodation - Organizational Context
- Lodging management - importance, cost, strategy, goals
- Quality of service
- Marketing services

II - Reception - Physical and Functional Organization
- Relationship with other areas of the hotel
- Human resources and job description

III - Reception - Operations and Procedures
- Technical terminologies
- Practical application of technical terms
-Invoicing
-Guest Ledger and City Ledger

IV The reception as point of sales
- Behavioral Factors and hospitality
- Customer loyalty and service quality
- Relations with the reception environment

V - Housekeeping - Organization and Procedures
- Human Resources and Job Description
- Relationship with other areas of the hotel
- Routine procedures - arrivals, departures, in-house, turn-down
- Other procedures - blocked rooms changes, special situations

VI- Lodging management
- Several ratios- adr, revpar,trevpar, goopar
- Budget
- Night Audit
- Daily Sales Report
- Market share
- Overbooking
- Interpretation and analysis of results.

Demonstration of the syllabus coherence with the curricular unit's learning objectives

The program was designed to provide students with knowledge and skills on hospitality, specifically on the accommodation department and its management strands. The programmatic content aims, in an initial aspect, the presentation of the accommodation department and its inherent characteristics, culminating in the domain of management knowledge and the application of hotel ratios and their analysis.
Objectives 1, 2, 3 and 4 will be explored in the thematic No. I Accommodation-Organizational context and theme II-reception-Physical and functional organization. Objective 5 will be developed in the thematic III-reception-operations and procedures. Objective 6 will be addressed in the topic IV-Reception-point of sales. Objectives 7 and 8 will be analyzed in the thematic V-Housekeeping-Organization and procedures. Objectives 9, 10 and 11 will be explored in the theme VI-Accommodation-management.

Main literature

Inmaculada Martín Rojo;Dirección Y Gestión De Empresas Del Sector Turístico (Economía Y Empresa) , Edições Piramide, 2014. ISBN: 978-8436831900
Manuel Ai Quintas;ORGANIZAÇÃO E GESTÃO HOTELEIRA Organização e gestão dos empreendimentos turísticos Volume II, Euro-Tom Lda, 2006. ISBN: 972-9958-0-X

Supplementary Bibliography

Lydia Gonzalez e Pilar Talón;Dirección hotelera Operaciones y procesos, Sintesis S.A., 2003. ISBN: 972-641-030-4
Valerie Paul e Christine Jones;Manual de Operações de Alojamento na Hotelaria, Cetop, 1990. ISBN: 972-641-030-4
Javier Cerra, Jose A. Dorado, Diego Estepa e Pedro E. Garcia;GESTION DE PRODUCCION DE ALOJAMIENTOS Y RESTAURACION, Sintesis S.A., 2001. ISBN: 84-7738-097-X
Paulo Campos;Manual de Técnicas de Operações Turísticas e Hoteleiras Vol I, , Turismo de Portugal I.P., 2010. ISBN: 0
Manuel Ai Quintas;Tratado de Hotelaria, Instituto Nacional de Formação Turística, 1988. ISBN: 0

Learning Methods

Taking into account the theoretical and practical nature of the course, methods that encourage active participation and stimulate critical and analytical minds of students will be privileged.

Theoretical sessions will be explained basic concepts that support knowledge considered that the aim is for students to acquire the use of expository methods. These sessions will also be presented case studies and articles that allow the framing of the subjects addressed through debate, analysis and presentation of findings presented by the students.

During practical sessions technical skills will be developed by resorting to expository and demonstrative methods. Whenever possible simulations of business situations will be conducted in particular by the use of computer applications applied to the area of housing.


Will be invited to participate in sessions, professionals (Director of Lodging, housekeeper), aiming to give students experience of day-to-day lived and describe real situations. 


Assessment Components

Avaliação distribuída com exame final

Assessment Components

Description Type Time (hours) Conclusion Date
Attendance (estimated)  Lessons  30
Seminar  Participação Presencial  2
Others  Participação Presencial  7
Study  Study  64
 Teste/Exame  3
  Total: 106

Continuous Assessment

Two written tests (40% each)
Training in real context (2 weekends) and delivery of the respective report with the weighting of 20% in the final grade. In the case of students that and who cannot perform the training in real context will be carried out a work with the weighting of 20% in the final note.
The report of training in real context of work is to be submitted on the e-learning platform.

Under the terms of the Bachelor's Regulation:
1. The actual presence of students in classes will registered, and if the number of absences for student exceed 30% of the total number of contact sessions scheduled for each course will be automatically transferred to the final evaluation of the regular season.
2. In written tests and evaluation elements referred is required to obtain a minimum score of 7.5 (seven point five) values.
3. If the student lacks or get a grade below 7.5 points in the tests or on the elements of assessment referred above, will be automatically transferred to the final evaluation of the regular season.
4. If the student lacks or get a grade below 7.5 points in the second written test (conducted on the same date of the written test end of the regular season) may be required registration for evaluation at the appeal time.
5. All written academic papers for assessment (reports, case studies, etc.) may be submited in the Turnitin database, available on the ISAG E-Learning platform, with a similarity rate of up to 30% acceptable.

Final Exam

Written test - 100%
The training in the context should also be considered, with a weighting corresponding to half of the one considered in the context of the continuous evaluation (10%), provided that the student communicates such intention to the teacher by filling in the form itself to be made available by the teacher at the time of the written test.

Demonstration of the coherence between the teaching methodologies and the learning outcomes

The methodology followed is based on theoretical-practical classes and a variety of pedagogical methods. Through the expository method, the student will be introduced to some basic concepts about hotel management, the housekeeping department and motivating students to critically analyze the results obtained. On the other hand, the interrogative method arises inherent to the expository method, which intends to develop critical analysis and reflection. The active method is widely used, especially in practical classes, in the preparation of practical exercises in real context and in the analysis of results.