| Code: | LGH1103 | Acronym: | PGH |
| Web page: | http://elearning.isag.pt/isag1718/ |
| Teaching Area: | Management |
| Acronym | Study plan | Curriculum Years | ECTS | Contact hours | Total Hours |
|---|---|---|---|---|---|
| LGH | Desp. n.º 25224/2009 (alterado aviso n.º9856/2012) | 1º | 6 ECTS | 57 | 160 |
Teaching - Hours
|
Portuguese
SUMMARY DESCRIPTION OF THE CURRICULAR UNIT
This course aims to put students in contact with the main concepts of Hotel Management, providing an integrated view of its processes and different functional areas. The perspective taken here is a multidisciplinary approach of the hotel business in the process of value creation, following the transmission of the theoretical foundations of management with the respective exemplification and practical skills training. The ultimate purpose is to provide students with an overview of hotel management, while allowing them to develop skills that, in their professional performance, will enable them to carry out the various tasks inherent to the manager of hotel units.
AIMS AND LEARNING OUTCOMES
The aims of this unit are:
- Know the history of the hotel industry: past and present developments and trends;
- Understand the role of hospitality in the tourism industry;
- Understand the specificity of the hotel product;
- Know the different forms of tourist accommodation;
- Understand the main functions of a hotel;
- Know the law that rules of hotel activity in Portugal;
- Understand the forms of exploitation of tourist accommodation : independent hotels and chain hotels;
- Recognize forms of management, organization , direction and hotel operations;
- Develop the ability to interpret and use the techniques and tools in the management of hotels;
- Inspire in students the spirit of investigation and teamwork;
- Promote discussion of the most important topics in the field of hotel management.
SKILLS TO BE DEVELOPED
- Recognize the specificities in terms of structure, operation and management of hotel properties;
- Assimilate the terminology and technical language used in hotel management;
- Understand that managing hotel companies in the current context as a result of many years of evolution and the many contributions of several authors, managers and economists;
- Characterize the structure and the different departments of a hotel;
- Develop skills in the management of the various tasks that make up the activity of a hotel;
- Know the specificity of human resources management and financial resources;
- Understand the instruments and tools of hotel management;
- Understand the requirements and principles of quality management and safety management in a hotel.
I. The evolution of the hotel industry:
1.1. The history of hospitality;
1.2. The hotel industry through the ages: hotels: past and present concepts;
1.3. What the current markets wants.
II . The hospitality company:
2.1. Concept of company;
2.2. Definition of hospitality;
2.3. Definition of hotel;
2.4. Specifics of the hotel service;
2.5. Types of tourism enterprises in national legislation;
2.6. Tourist accommodations classification.
III . Hotelier Establishments:
3.1. The similar hospitality;
3.2. Concepts, terminology and operations;
3.3. The chains: national and international.
IV. Tools of Hotel Management:
4.1 Hotelier product;
4.2 Price in hotels;
4.3 Distribution in the hotel;
4.4 Communication in hospitality.
Syllabus in addition to an integration between theory and practice consistently fulfills learning objectives, as follows:
- Chapter I of the program will make it possible to achieve objective 1 by acquiring knowledge of the specific nature of the hotel business throughout history.
- Chapter II shall ensure the transmission of knowledge and skills which will achieve objectives 2 to 5.
- Chapter III makes it possible to achieve the knowledge provided for in Objectives 6 and 7 and skills I, II and III.
- Chapter IV will achieve the expected objectives 8, 9, 10 and 11 in terms of knowledge; and skills V, VI, VII and VIII
| Rojo, Inmaculada Martín;Dirección y gestión de empresas del sector turístico (4ª edición), Ediciones Pirámide Madrid, 2009. ISBN: 978-84-368-2293-9 |
| Manuel Ai Quintas;Organização e Gestão Hoteleira, OtelTur, 2006. ISBN: 9789729995804 |
| COSTA, R.;Introdução à Gestão Hoteleira (4ª Edição), LIDEL - Edições Técnicas, 2012. ISBN: 978-972-757-860-3 |
| BLASCO, A. (COORD.);Manual de gestión de producción de Alojamiento y Restauración , Editorial Síntesis, S.A. Madrid, 2006. ISBN: 84-9756-410-3 |
| GONZÁLEZ, L. Y TALÓN, P;Dirección hotelera - operaciones y procesos, Editorial Síntesis, S.A. Madrid, 2002. ISBN: 84-7738-940-3 |
| MATA, A.;Front Office - Operação e Gestão, Prefácio - Edição de Livros e Revistas, Lda., 2003. ISBN: 972-8563-89-2 |
| SHOCK P. J.;BOWEN J. ; STEFANELLI;Marketing para restaurantes para proprietários e gerentes, CETOP, 2005. ISBN: 972-641-533-0 |
| Quintas, P.;Legislação Turística - Anotada , Almedina, 2011. ISBN: 9789724046242 |
| ACERENZA, MIGUEL ÁNGEL;MARKETING DE RESTAURANTES, Editorial Trillas, SA, 2006. ISBN: 84-665-5085-2 |
Avaliação distribuída com exame final
| Description | Type | Time (hours) | Conclusion Date |
|---|---|---|---|
| Attendance (estimated) | Lessons | 45 | |
| Writen tests | Teste/Exame | 3 | |
| Seminar | Participação Presencial | 3 | |
| Group/individual work | Projectos | 10 | |
| Others | Participação Presencial | 9 | |
| Study | Study | 90 | |
| Total: | 160 |
- Individual written tests: 2 X 35%;
- Practical work in group (includes written work and presentation / defense): 30%;
Under Degree Regulation:
1. The presence of students in classes
will be recorded and if the number of absences exceed 30% of the total
number of contact sessions the student will be automatically transferred
to the final evaluation of the regular season.
2. In written tests
and evaluation elements (referred in b) to e) in the number 2 of the 39.
article) is required to obtain a minimum score of 7.5 values.
3. If a
student miss or get a grade below 7.5 values in tests and evaluation
elements will be automatically transferred to the final evaluation of
the regular season.
4. If a student miss or get a grade below 7.5
values in the second written test (conducted on the same date of the
final evaluation of the regular season) may require registration for
evaluation at the appeal season.
Individual written test: 100%.
Under Degree Regulation:
The practical or theoretical-practical work (s) referred in b) in the number 2 of the 39. article may also be considered, with a weighting corresponding to half of that considered in the context of continuous assessment, provided that the student communicates such intention to the teacher through the completion of a specific form to be made available by the teacher at the individual written test day.
The development of the classes will be accomplished by reconciling teaching methods with the fundamental objectives of the curricular unit (UC). This will be a UC, in which students will learn not only the different concepts but also their evolution, their rationale and how to calculate and assess them.